Market

In the U.S., a market is described as a geographic area poised of a Metropolitan Statistical Area (i.e. Atlanta), a group of Metropolitan Statistical Areas (i.e. South Central Pennsylvania) or a collection of regions (i.e. Texas North). Outside the U.S., a market can be defined as a city, region or country with at least 30 contributing hotels. A market must comprise an adequate amount of hotels to permit further sector into submarket and price sections.